Partner of Promotion, 09.10.2013

Partner of Promotion for Social AIDS Committee

The Agency is co-organizer of the Project Test campaign, carried out by the Social AIDS Committee. The aim of the campaign is education about the risk of HIV infections and ways to avoid them. This year's campaign is directed to mother, father and a baby, because early HIV diagnosis during the pregnancy can protect health of both women and child as well as partner. The knowledge about infection during the pregnancy gives almost a 100% chance to avoid infection of the baby. One test protects three lives. The main element of the campaign will be an exclusive calendar with 12 photos of Polish celebrities, who approach to motherhood in a conscious and responsible way. The finale of the project will be a photography exhibition, on December 2nd 2013, which will be held on the occasion of World AIDS Day.

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Partner of Promotion supports the project pro bono. Agency will be responsible for complex PR communication, organizing photo session, producing calendar, gaining business and media partners.

Social AIDS Committee was established and registered in February 1993, as an initiative of the people related to HIV prevention, taking care of people living with HIV and AIDS patients. The association's mission is to develop information, education, counseling and care in relation to HIV / AIDS epidemic.