Partner of Promotion, 14.11.2012
Partner of Promotion nominated to the European Excellence Awards.
International jury shortlisted the campaign "Crisis of Polish State Railways before EURO 2012" - conducted by the agency on behalf of the PKP S.A.
Executed between April and July project was nominated in the Crisis Communication category. Partner of Promotion was responsible for communication activities during EURO 2012, such as: available 24/7 Railway Press Offices in Gdańsk, Kraków, Poznań, Warszawa and Wrocław. During EURO 2012 at the main railway stations agency installed Bluetooth Access Senders, via the QR codes all football fans could access the vital information about travelling by train from their smartphones and tablets.
In conducted by PSB - on behalf of the PL 2012 - survey 76% of the travelers appreciated the Polish Railway services during the EURO 2012.
On December 6th, the winners will be announced in a prestigious Gala Ceremony at the legendary Roundhouse in London. The main objective of the Excellence Award is to recognize Europe's most outstanding and professional Public Relations campaigns. Project are being evaluated by the international jury. For more details please visit http://www.excellence-awards.eu